Campaigns that drive awareness, action, and behaviour change
Culture Shift helps organisations turn insight into action with targeted campaigns that raise awareness, influence behaviour, and demonstrate commitment to prevention.
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Trusted by, quite literally, millions of employees.
Good intentions, limited impact
Many organisations invest in awareness and internal marketing activity, but struggle to create meaningful, measurable change.
Awareness without action
One-off campaigns often fail to translate into sustained behaviour change or long-term cultural improvement.
No link between insight and intervention
Without connecting reporting data to campaigns, organisations risk focusing on the wrong issues or missing key risk areas.
No evidence of impact
When campaigns aren’t tracked or aligned to outcomes, it’s difficult to demonstrate that preventative action has been taken.
Targeted, measurable, effective
Deliver campaigns that are informed by real data, focused on the right risks, and designed to create lasting change.
Act on real organisational insight
Use reporting and analytics data from Report + Support™ to target campaigns where risk is highest, ensuring your interventions are relevant and impactful.
Influence behaviour, not just awareness
Move beyond passive communication with campaigns designed to shift attitudes, increase confidence to speak up, and reduce harmful behaviours.
Demonstrate action and accountability
Show clear evidence of the steps your organisation is taking to prevent misconduct and improve culture over time.
What our customers say
Hear how teams are creating safer, more open workplaces by giving people the confidence to speak up - and the tools to act when it matters most.
"We were seeing trends that we were able to push up into committee structures and say - 'We know where our problems are. We know what our resourcing needs to look like.'"
"Report + Support™ has been an instrumental tool for us in terms of addressing barriers to reporting unwanted behaviours, as well as monitoring trends and collecting data insights to inform our preventative and response strategies."
"It is highly user‑friendly, intuitive to navigate, and continually evolving - actively streamlining and improving processes in response to community‑driven feedback."
"The thing I value most about the Report + Support system is that it's safe, it's secure, but also provides an avenue for you to seek support. Not only to report, but you can also ask for support through the system."
"It's enabled us to be really data driven. We know that the issues are there, but having that reporting tool where we can actually capture how many reports are coming in, the data on the different types of issues that are being experienced, we can obviously then amend and create our services with that in mind."
Turn insight into meaningful change
From ready-to-launch campaigns to expert-led resources and impact reporting, Culture Shift helps you actively shape a safer, more accountable culture.
Ready-made campaigns
Access a suite of pre-designed campaigns focused on preventing key issues such as bullying, sexual harassment, and speaking up. Save time and resources while delivering consistent, high-quality interventions that are easy to launch and scale.
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Expert resources
Provide your people with educational content designed to inform, support, and empower. Help individuals understand behaviours, access support, and build confidence to take action.
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Impact & insights reporting
Close the loop between reporting and action with clear, shareable insights. Demonstrate how your organisation is responding to concerns, track the effectiveness of campaigns, and reinforce trust through transparency.
The misconduct you don’t know about is the risk you can’t manage
Turn insight into action with a demo of Report + Support™. We’ll show you how to launch targeted campaigns, support behaviour change, and demonstrate you’re taking 'all reasonable steps' to prevent misconduct across your organisation.
FAQs
Questions about campaigns? We've got answers.
Workplace awareness and behaviour change campaigns are structured initiatives designed to educate employees, influence behaviours, and address specific risks such as bullying, harassment, or discrimination. They go beyond communication to actively support culture change.
Campaigns are important because they help organisations address issues proactively rather than reactively. By raising awareness, reinforcing expectations, and encouraging speaking up, campaigns reduce the likelihood of misconduct occurring.
Campaigns help organisations demonstrate that they are taking all reasonable steps to prevent misconduct, which is a legal duty under the Employment Rights Act 2025. They provide evidence of proactive action, not just reactive response.
Campaigns are most effective when they are targeted, data-led, and measurable. Using insights from reporting and analytics ensures campaigns focus on real risks, while tracking engagement and outcomes helps demonstrate impact.
Campaigns reinforce expectations, build awareness, and create confidence in reporting processes. Over time, this helps normalise speaking up and creates a culture where concerns are raised earlier and more consistently.
Yes. Effective campaigns can be measured through engagement metrics, changes in reporting rates, shifts in behaviour trends, and feedback from employees. This allows organisations to assess impact and continuously improve their approach.
Still have questions?
Get clarity on what will actually work for your people and your compliance needs. We're here to help.